Company Name:
Barnsley
Location:
Barnsley
Vacancy Type:
Permanent
Salary Details:
£23,891.92 Yearly
Advertising End Date:
27 Jul 2025

About The Role

We are looking for a proactive and creative Commercial Media Executive to support the Club’s commercial and community-facing media output. This role will focus on delivering high-quality content and campaigns that promote the Club’s commercial partnerships, community initiatives, and non-football activities, while also supporting football content on Press Days and Matchdays.

The successful candidate will be responsible for managing ECRM campaigns, collaboration on non-football graphics, and producing engaging content for web, print, and social media. This role plays a key part in enhancing the Club’s brand visibility and commercial value.

ECRM & Digital Campaigns

Plan, create, and manage email marketing campaigns to support commercial and community initiatives.
Monitor performance metrics and optimise campaigns for engagement and conversion.

Graphic Design & Visual Content
Work with Parliament to produce high-quality graphics for commercial and community content (excluding football-specific graphics).
Ensure all visual content aligns with the Club’s brand guidelines and campaign objectives.

Commercial & Community Activations
Support the planning and execution of commercial activations, including sponsor promotions, events, and branded content.
Create media content to highlight the Club’s community outreach and CSR activities.

Programme & Web Content
Edit and contribute to the Club’s matchday programme, ensuring commercial and community content is accurate and engaging.
Write and publish web copy to support commercial campaigns, community news, and partner announcements.

Football Content (Press Days & Matchdays Only)
Assist with media coverage on Press Days and Matchdays, including filming, photography, and social media support.
Collaborate with the wider media team to ensure seamless integration of commercial messaging into football content.

Ad hoc projects & support: Assist in admin and projects across the Club as may be appropriate.
Complete any other training as required by the Club.
 
This job description is not intended to be exhaustive, and the post holder is also required to undertake any other duties as may reasonably be required appropriate to the level of the post.

About The Candidate

The ideal candidate will: 
Be highly organised and detail-oriented.
Demonstrate creativity and initiative in content creation.
Have strong written and visual communication skills.
Be confident using design and editing software.
Be flexible with working hours, including evenings and weekends.
Communicate effectively with internal teams and external partners.
Understand and work in line with Health & Safety principles and practices.
Be trustworthy and adhere to the Club’s Code of Conduct and Ethics 
Adhere to protocol and respect confidentiality in all matters, protecting any data relating to the area of work in accordance with the Data Protection Act 1998 and the General Data Protection Regulation (GDPR) 2018 
Consistently demonstrate high standards of professionalism and confidentiality
Be committed to personal & professional development
Demonstrate a commitment to safeguarding and promoting the welfare of children and young people 
Be always respectful of others and behave in a non-discriminatory manner as per the Equality Act 2010

Qualifications & skills
Essential:
Experience in digital marketing, content creation, or commercial media.
Proficiency in email marketing platforms and graphic design tools (e.g., Adobe Creative Suite).
Strong writing and editing skills for web and print.
Full UK driving licence.

Desirable:
Experience working in a sports or events environment.
Familiarity with CRM systems and analytics tools.

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