Job purpose
Lincoln City Football Club is looking for a dynamic and forward-thinking marketing executive to join our team. The ideal candidate will have a keen interest in leveraging technology, innovation, and sustainability to enhance our marketing efforts.
This role involves managing both paid and organic social media strategies, driving marketing campaigns that align with our brand values, and collaborating closely with the Lincoln City Foundation to promote community initiatives.
Key Responsibilities
- Develop and execute campaigns that align with the club’s focus on technology, innovation, and sustainability. Collaborate with the Lincoln City Foundation to promote community initiatives and events.
- Manage both paid and organic strategies across social media platforms. Create and schedule engaging content across the club and Foundation’s social media channels, website and CRM systems, monitor trends, and adapt strategies to maximise engagement.
- Produce innovative, high-quality multimedia content, focusing on creativity and storytelling through emerging technologies.
- Promote sustainable practices in marketing campaigns and drive community involvement through partnerships with local organisations.
- Use analytics tools to measure and improve campaign effectiveness, refining strategies based on fan engagement data.
- Work closely with internal teams and stakeholders to ensure cohesive messaging and strategic alignment across all marketing efforts.
- Assist in managing and coordinating the club’s mascot and matchday experiences.